Easton Motor Company is a trusted BMW and MINI franchise known for delivering premium automotive sales, servicing, and customer care. As a dealership handling high-end vehicles and a demanding client base, they rely on seamless IT operations to manage everything from sales transactions and service bookings to customer communications and inventory management.
However, as the business expanded, their existing IT infrastructure struggled to keep up, leading to inefficiencies that affected both their customer service and internal operations.
Hours delivered back to the business
SOX compliance in Settlement process automation
Success rate of bot case completion
For functional release of OBT, RTS and OGS
The Chalange
Before partnering with Gaels IT, Easton Motor Company faced several critical IT challenges:
- Aging hardware and network infrastructure, causing frequent slowdowns and disruptions.
- Outdated dealership management software (DMS), leading to inefficiencies in tracking sales, service appointments, and customer interactions.
- Security vulnerabilities, putting sensitive customer and financial data at risk.
- Poor Wi-Fi coverage, causing connectivity issues across the showroom, service center, and offices.
- Limited remote access, making it difficult for sales and service teams to work efficiently while off-site.
- Slow IT support response times, leading to costly downtime and frustrated staff.
With customers expecting a premium experience from a BMW and MINI dealership, these IT issues had to be resolved quickly to maintain Easton Motor Company’s reputation for excellence.
What did
Gaels do
After conducting an in-depth IT assessment, Gaels IT developed a tailored solution to optimize Easton Motor Company’s IT infrastructure.
Key Upgrades & Solutions Implemented:
Infrastructure Modernisation
Upgraded dealership servers and networking equipment, ensuring faster system performance and zero lag when processing transactions, scheduling appointments, and accessing inventory data.
Enhanced Wi-Fi coverage, eliminating dead zones in the showroom, service bays, and office areas.
Optimised cloud-based storage solutions, reducing reliance on outdated local servers and enabling better data accessibility.
Cybersecurity & Data Protection
Deployed enterprise-grade cybersecurity solutions, including firewall upgrades, endpoint protection, and multi-factor authentication (MFA) to secure sensitive client and financial data.
Implemented secure, automated cloud backups, ensuring full disaster recovery capabilities in case of data loss or cyber threats.
Dealership Management System (DMS) Enhancement
Upgraded and integrated their DMS, streamlining operations across sales, financing, servicing, and inventory management.
Provided tailored staff training, ensuring employees could fully utilize the upgraded system for increased efficiency.
Remote Work & Digital Transformation
Enabled secure remote access, allowing sales and service managers to access critical dealership data from anywhere.
Integrated Microsoft 365 for Business, improving team collaboration, email security, and document management.
Proactive IT Support & Monitoring
24/7 IT helpdesk support, ensuring any issues are resolved quickly and efficiently.
Proactive system monitoring, identifying and fixing potential issues before they impact daily operations.
For a high-performance BMW and MINI dealership like Easton Motor Company, technology plays a crucial role in delivering fast, seamless, and premium service to customers.
With a modern, scalable, and secure IT infrastructure, Easton Motor Company can now focus on delivering an exceptional customer experience while Gaels IT ensures their technology keeps them ahead of the competition.
By modernising their IT infrastructure, strengthening security, and optimizing dealership management systems, Gaels IT has empowered Easton Motor Company to operate at full speed—without IT setbacks slowing them down.
The Results
- 30% faster transaction and processing times, improving customer experience in the showroom.
- 100% uptime for dealership systems, eliminating costly service disruptions.
- Enhanced data security, reducing cyber risks and ensuring compliance with data protection regulations.
- Seamless connectivity across the dealership, improving internal communications and workflow.
- Fully remote-capable workforce, allowing key staff to access dealership data securely from anywhere.
- Happier staff and improved customer service, thanks to faster, more reliable systems.
